Build customer loyalty with a customer retention strategy

Show customers you know their needs, with customized messages and in-store experiences, to stay connected long after their first purchase.

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Loyal customers are your best marketers

83% of people rely on friends recommendations, and 66% trust online reviews. Our customer retention software gives you the power to find your VIPs, keep them buying, and build your reputation and sales.

Whip up customer loyalty

Be a customer retention marvel

Strike the right balance between finding new customers and making repeat sales with the ones you have. AdRoll customer retention tools deliver insights about them all, so you can make sure your messages hit the mark, every time.

Get more shoppers on your list

Catch visitors' interest at critical moments on your site, with our customizable email sign-up capabilities—display by URL, visitor segment, and visitor activity (exit intent, scroll, or time on page).

Sell more to your VIPs

Show customers you know them every time they shop. Our AI-driven product recommendations make it easy for people to find more to love, based on past purchases, so they're likely to spend more, more often.

Retarget browsers and make more sales

Only AdRoll has spent more than a decade collecting trillions of data points about billions of shoppers. Our AI makes you better at reaching them, across the web, social, and email.

By working with AdRoll, we’re building an online presence that will attract new consumers who share our values and who embody our spirit from the inside out."

Grunt Style made $1.8M from 30,000 AdRoll-attributed conversions

Customer loyalty recipe at work


1. Send targeted messages to buyers and browsers

2. Collect emails when shoppers are most receptive

3. Send emails and ads tailored to shoppers, driving store visits

4. Boost sales by surfacing products visitors loved

5. Bring back browsers and get them through checkout


Increasing customer retention by 5% increases profits by 25-95%.

Users love AdRoll on G2 AdRoll is a leader in Email Marketing on G2 AdRoll is a leader in Mobile Advertising on G2 AdRoll is a leader in Retargeting on G2