What is Targeted Advertising?
Targeted ads allow marketers to advertise to shoppers based on their traits, interest, and behaviors. Learn more about the value of targeted advertising for your brand here.
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Sr. SEO Marketing Manager @ AdRoll
Wilson is the Sr. SEO Marketing Manager at AdRoll.
Targeted ads allow marketers to advertise to shoppers based on their traits, interest, and behaviors. Learn more about the value of targeted advertising for your brand here.
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The beginning of the year usually brings lower CPMs, is 2023 going to be different? Click here to get the data for 2023's digital advertising outlook.
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Want to get started with Google remarketing but not sure how it works? We’ve got all the details in this ultimate guide.
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Retargeting is one of the most powerful tactics for ecommerce brands, but if you’re not sure how to get started with your strategy, check out our guide.
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Google and Facebook are both marketing goldmines for brands, but which one works best for retargeting shoppers? Find out as we compare the two.
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Don’t just look to build social media presence by haphazardly adding more followers to your business account. You should outline specific goals that will be used to measure how much progress you are making, too.
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Here are some tips and tricks on how to increase engagement with your social media posts.
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Looking for an ecommerce platform? Here are the top ones that you should consider in 2022.
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Getting customers to come back and make repeat purchases is a huge marketing challenge. But if accomplished, it can make the difference between a successful business and one that treads water.
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