3 First-Party Data Stats You Need to Know
First-party data is the name of the game when it comes to targeted ads in the future of advertising â here are stats to prove it (+ what you need to do now). Click here to read on.
Read More
Advance customers from âcuriousâ to âcartâ with dynamic ads
On average, dynamic ads see a 2x higher click-through-rate and 50% lower cost per acquisition compared to static ads. AdRoll helps you re-engage your customers with personalized product experiences, sourced directly from your ecommerce store feed.
Let your products speak for themselves
No two customers are the same, which means their ad experiences shouldnât be, either. Dynamic ads remind shoppers of the items they previously viewed and what theyâre missing out on â wherever they go across the web and social media.
Make better bets with advanced machine learning
Our AI-powered recommendation system populates ads with optimal products based on individual user data. That means every shopper sees the products most relevant to them, whether those items have been added to their cart or are similar to past purchases.
Creating customized experiences has never been easier
Simply connect your product feed to AdRoll, choose your dynamic ad creative, and sit back while you watch the results roll in. We take the headache out of marketing personalization.
The main problem we wanted to solve when we started working with AdRoll was to drive better performance. The focus for this was through dynamic display retargeting. We slowly expanded that to focus on multiple channels like social, display (non dynamic) and native. We also bundled this with awareness tactics like video to understand how all the channels worked together. We have seen a gradual increase in revenue and ROAS since moving to AdRoll.
- Manesh R.
We think you might be interested in
-
-
Sales Holidays for Small Businesses
Black Friday and Cyber Monday are the star holidays of the season, but theyâre not the ONLY holidays. Here are lesser known holidays for your business to celebrate this year.
Read More
-
Building an Effective Email Marketing Strategy: From Lead Magnet to Conversion Funnel
Email marketing remains among the most powerful tools for a business seeking robust growth. But success in email marketing doesn't happen overnight. Click here to get the step by step when it comes to building and email funnel.
Read More