
Health & Wellness
Dermalogica Case Study Breakdown
“Video is a new way forward for us, and AdRoll has made this experience so much easier for us. The whole process of uploading videos across web and social is very simple to do.”
- 0.42% better average click-through rate for video ads vs. static ads
- 40% video completion rate
Solutions:
Grow with our help
Book a MeetingSkincare brand, Dermalogica, had been primarily running campaigns featuring static display ads and were looking to improve their brand awareness, engagement, and, ultimately, customer acquisition. In their experience, static ads had a tendency to get lost in the shuffle. With the help of AdRoll, they found a more dynamic solution: video. On their most recent video campaign, they saw stronger video completion and average click-through rates.