Track and optimize your performance from one marketing dashboard

Harness the power of your data

Our digital marketing report dashboard provides data you need to optimize your campaign — including frequency, spend, benchmarks, and smart segments — all in one place. We also show you the percentage change, positive or negative, for each metric and provide tangible insights on where to shift your budget.

Analyze any campaign, any way you want

Select the conversion segments you'd like to analyze, your preferred attribution model, and the date range you'd like to view. AdRoll’s marketing dashboard then breaks down your data across Google Ads campaigns, social media, and web ads by each individual campaign.

Get actionable reporting insights to boost efficacy

AdRoll benchmark reporting for ads and email combines industry data with our AI-collected data to help you understand trends in your campaigns and gives you tips to optimize their performance.

Build your audience

Our audience suggestions give you a list of segments to target, plus a report highlighting which segments convert best to improve your campaigns.

Follow the customer journey

The AdRoll attribution funnel lets you see where customers enter your website and when they purchase (or don’t) with guidance on how to bridge the gaps.

Receive proactive insights

Optimize across channels based on buyer behavior and learn how customers see you and your products.