18 Email Retargeting Optimization Must-Dos: A Checklist
It’s not enough to set up your retargeting emails and call it a day — for the best results, you’ll need to review and optimize them often. Use this checklist to get started.
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5 Ways to Level Up Your Attribution and Reporting: A Worksheet
If your attribution and reporting efforts need some jazzing up, you’ll want to implement these five quick tips.
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Abandoned Carts for Shopify Merchants: Tackling Them Before, During & After They Happen
Abandoned carts are a nightmare for Shopify merchants of any size — unless you know of these pro tips on tackling them before, during, and after they happen.
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Consult the Cards: The Tarot Deck of Marketing Tips
Looking for some (non-psychic) guidance on how to achieve great fortunes in your marketing journey? Check out these marketing-inspired tarot cards!
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UnRolling Bridgerton: How a Period Drama Became a Winner
Corsets, garden parties, scandals, mystery, and lusty tension — Bridgerton has got it all. Here’s why the period drama is a Netflix hit and marketing mastery.
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What Is AdRoll?
One of the best-kept marketing secrets is you don’t have to do everything yourself, especially when you have a platform as robust as ours. Here’s how it works.
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Retargeting vs. Remarketing: What Is the Difference?
Retargeting and remarketing are often used interchangeably, but you may be surprised to learn that they are not the same. Here’s what you need to know.
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The Beginner’s Guide to Performance Marketing for Shopify Merchants
Performance marketing may be one of the most ubiquitous ecommerce terms around. If you don’t know what it actually means, don’t miss this beginner’s guide.
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5 Effective Attribution and Reporting Strategies
Figuring out your attribution and reporting shouldn’t be an afterthought. Use these 5 strategies to get started!
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