5 Cart Abandonment Strategies for Success
It's frustrating when shoppers add items to a shopping cart, only to abandon the process before checkout. Here arestrategies to reduce total cart abandonment.
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7 Ways to Survive a Bad PR Situation
What happens in the event of a bad PR situation? Here are seven effective tried and true ways to address most situations.
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Seasonal Marketing Goals: November 2020
Here are four key goals e-commerce marketers should focus on in November to keep calm, carry on, and grow their brands.
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D2C Brand Spotlight: Artemest
From Venice to Florence, the Artemest team makes it a point to celebrate the finest artists from around the fashion capital of the world.
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Effective Techniques to Enhance your Q4 Display Strategy
By implementing a programmatic advertising strategy, advertisers see a far greater success rate by offering sequential messaging unique to individual users.
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Chart of the Month: Ads and Emails Are Better Together
In this "Chart of the Month," we explore why leveraging ads and emails in tandem is more effective than just using ads alone.
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4 Things Every Marketer Needs to Know About Gen Z
As a marketer, you’ve probably heard horror stories about the Gen Z generation. Here are four demystifying insights into marketing to Gen Z.
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Instagram Reels: Everything Marketers Need to Know
With the evolution of the digital media landscape, marketers have to keep up. Here is everything you need to know about Instagram Reels.
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How Ecomnova Is Winning During the Holidays — and Year-Round
Appleyard London and Blossoming Gifts have found success in a 200-year-old industry. Learn how they plan to reach consumers this holiday season.
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