UTM Management 101
UTM (Urchin Tracking Module) codes are a fundamental tool for anyone looking to analyze and optimize their online marketing efforts. Learn how to use these codes effectively here!
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Strategies for Furniture Retailers to Streamline Online Campaigns
If you’re a furniture retailer looking to improve your marketing strategy, it’s time to learn about the roles of a consistent brand story and data centralization. Click here to learn more.
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Unveiling Cupid’s Playbook: Valentine’s Day Campaigns to Gain Insights From
The holidays are a great time to engage in seasonal marketing. Check out these successful Valentine's Day campaigns from big brands to inspire your V-Day strategy this year!
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Trends and Tips to Elevate Your 2024 Marketing Strategy
Marketers should plan to take advantage of any opportunities and aim to turn obstacles into positive solutions in 2024! Here are some tips and tricks to make this year your best yet.
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A Guide to Facebook Lookalike Audiences
A Facebook lookalike audience is a way your ads can reach new people who are likely to be interested in your business because they share similar characteristics to your existing customers. Click here to learn how to use them.
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Brand Safety & Suitability: Why They Matter
The idea of getting canceled has many in the corporate world treading water, unsure of how to safely use marketing, including social media, to reach their consumers. Click here to find out how to maintain brand safety and suitability.
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Guide to Social Media Marketing for Small Businesses
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A Beginner's Guide on How to Advertise on Google
Whether you’re a marketing expert or just starting out, you’ve likely learned Google Ads is a tried and true method for increasing brand awareness and sales. Click here to get the step-by-step process of launching Google ads.
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How to Prepare for Gmail & Yahoo's New Sender Requirements
Changes are coming to two of the most popular email service providers. Gmail and Yahoo are both updating sender requirements. Click here to get the latest on what you should prepare for.
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