How to Use Instagram Story Ads for the Holidays
Instagram Stories engage millions of users every day. Are you using them to their full potential? Click here to find out how you can use this ad type to boost holiday campaign engagement.
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4 Great Holiday Campaigns to Inspire Yours
Whether your brand is sentimental, sarcastic, or something in between, there’s a way to make your holiday campaigns stand out this season. Click here to see 4 inspiring examples.
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AdRoll + Klaviyo: Boost Conversions with Personalized Ads
Enhance your marketing strategy with personalization at its core. We've partnered with Klaviyo to bring you an integration that helps you elevate engagement and conversions through consistent, personalized marketing experiences.
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Holiday Email Marketing Tips and Best Practices
Drive great results this holiday season with these holiday email marketing tips to help you plan and launch a successful campaign.
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Getting Started With Multivariate Testing in Marketing
Learn about what multivariate testing is, how it differs from A/B testing, and how to implement multivariate testing as a part of your digital marketing strategy.
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The Ultimate Guide to Demographic Segmentation
Demographic segmentation can help you reach your target audience with precision. Learn how to use demographics to optimize your campaign and increase conversions.
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The AdRoll + Klaviyo Integration: Elevate ROI and Enhance Customer Experience
Today we announce an exciting new partnership and product integration with Klaviyo — an intelligent marketing automation platform for email, SMS and push notifications.
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Customer Segmentation Strategy for Cross-Channel Campaigns
Learn more about customer segmentation and the different models so you can effectively target customers for your cross-channel marketing campaign.
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How to Leverage Customer Data Unification for Cross-Channel Campaigns
Customer data unification improves the quality of data and enables you to leverage unified data insights into the decision-making process for cross-channel campaigns.
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